by Pandoras Box | Mar 13, 2024 | Mili's Articles
The Emotional Connect Equation Influencer Marketing nowadays has become a buzzword every brand wants to go after. But it is not a new concept and has been around in different forms for ages – brand ambassadors, celebrity endorsements, and testimonials. However,...
by Pandoras Box | Sep 13, 2023 | Mili's Articles, Home page
“The top reason for failure of 42% startups is ‘No Market Need’.” The insights you gain from market research are the base on which you build your business and brand. You identify the gap you can fill with your offering (product), who will...
by Pandoras Box | Aug 24, 2023 | Mili's Articles, Home page
“20% of startups failed in the first year, 50% within five years, and 65% within ten years.” Why is that so? They might have faced issues with – Optimizing their resources properly for their goals Being relevant, competitive, and stand out in their target market...
by Pandoras Box | Aug 16, 2023 | Mili's Articles, Home page
“While many brands have seen the potential of influencer marketing, only a few of them are able to leverage it for their brand’s growth.” That’s the problem Starbuzz had identified and built a SaaS platform that eases the influencer marketing...
by Pandoras Box | Aug 4, 2023 | Mili's Articles, Uncategorized
“20% of new startups fail within their first year, and around 50% fail within their first five years.” ~ as per a study by Small Business Administration. What’s the reason behind this? They don’t have a strategic plan to guide them on – How to...