by Pandoras Box | Jul 20, 2023 | Mili's Articles
Consistent brand presentation across all platforms can increase revenue by up to 23%. 88% of consumers believe businesses with a clear purpose and strong brand identity can positively impact society. Companies with strong brand identity outperform their competitors by...
by Pandoras Box | Jun 23, 2023 | Mili's Articles
A new to engage, expand, and grow your business is born with every change in consumers’ habits and the market’s behaviour. What’s overwhelming is that all these new ways (trends) ask for different strategic planning and implementation. Simply put,...
by Pandoras Box | Jun 12, 2023 | Mili's Articles
We shared many times why you need a consulting firm for your business. It is for strategic planning to: Build a strong foundation (business and revenue model, team, steady cash flow, and brand) Grow and scale (expand market and business, adapt to changes, grow...
by Pandoras Box | Apr 12, 2023 | Mili's Articles
“Nearly two-thirds of small businesses invest in branding efforts to improve their visibility and recognition in the market.” ~ Clutch. We can see that branding is not an additional endeavour for your business. It’s a crucial function that will set...
by Pandoras Box | Mar 23, 2023 | Mili's Articles
Age is just a number. Well, I beg to differ because, in today’s time, it is more than that. It’s a cohort that shares preferences, beliefs, needs, and life experiences. Businesses have adopted this market segmentation form (age segmentation) to build brands that...
by Pandoras Box | Mar 17, 2023 | Mili's Articles
“34% of startups don’t survive because they lack a product market fit, 22% because they struggle in their marketing endeavours, and 18% don’t have a team they want, to support their aspirations and work on.” Quite disheartening to hear, right?...