by Pandoras Box | Feb 1, 2023 | Mili's Articles
“Branding is the art of aligning.” You need to align your values, the audiences’ interests, brand’s personality into messages. You need to align all the messages that will go out and all the channels you will use to spread them. That’s...
by Pandoras Box | Jan 23, 2023 | Mili's Articles
The way markets behave, the emergence of new channels, how consumers buy and engage online, and their relationships with brands. Businesses have to know about each of these changes and figure out how they will affect them (in a good or a bad way), and how you can use...
by Pandoras Box | Dec 1, 2022 | Mili's Articles
As a founder, you know what it means to have a co-founder by your side. If I put it in numbers, it’s twice everything: twice the time given and efforts made for your business’s growth twice the talent, twice the strength and twice the speed at which you...
by admin | Oct 23, 2022 | Mili's Articles
Lately, I have heard a lot of noise about the ‘startup bubble’, as the non-startup enthusiasts would like to call it. That it will soon burst, and all investments, ecosystem players, and entities affiliated with the startup ecosystem will lose their money, resources,...
by admin | Oct 23, 2022 | Mili's Articles
As against popular opinion, impressing rural audience is not an easy task. They are the first ones to call you out or question your motives behind an activity or an action. However, on the bright side, they are the last ones to lose faith in you and your capability,...
by admin | Oct 23, 2022 | Mili's Articles
Albert Einstein once said, “I have no special talents. I am only passionately curious.” Passion is the biggest driving force in anyone’s life. It is said that a life without passion is a life ill-lived! We have seen many people rise to fame as...